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Meijer

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Meijer

Meijer is an American supercenter chain located through the midwestern states of the United States. Founded as a supermarket chain, Meijer has expanded to groceries, pharmacy, electronics, home goods, and style products. There are over 200 Meijer stores in six states in the US.

The first Meijer's Grocery opened in the middle of the Great Depression when a local barber saw a need and filled it. He purchased just over $300 dollars worth of product on credit and opened a store. By 1938, Meijer had made enough to pay his debt and buy a few shopping carts which were the newest innovation. By 1941, the second store was opened by Johanna Meijer. The store continued and continues to grow until current day with at least half of all employees being women. As the store grew it also changed to offer more products and supplies to meet the needs of customers. This included a pharmacy.

Meijer not only has a weekly flyer that is available online, but a free prescription drug program that benefits at least half of Meijer customers. Digital coupons are available through the mPerks program to clip, cut, or print and present in store. For online shoppers, Meijer often has contests to enter for prizes and discounts.

Meijer has always been ahead of the crowd when it comes to innovation which first meant grocery carts and conveyor belts, but now that means being online for shopping, delivery, and pick-up in store. Online services link to products throughout the stores and some only available online.

Meijer primary focuses on alleviating hunger in the community with the Simply Give and Food Rescue programs. Simply Give helps restock food pantries in Meijer communities and Food Rescue donates food to local food banks so it does not go to waste. Meijer had humble beginnings, but that start during the Great Depression gave the company the staying power to grow and outlast many other companies over the years while still giving back to the community.

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